Typeface Praises

Typefaces; Pein's All-Time Favorites
Worth Buying...For Real.

There are lots of 'free' fonts out there on the trendy novelty sites for you to download. I know them ALL. Freebies are fine. However, there are a few typefaces that, in my personal opinion, every graphic designer should own, or at least have an intimate knowledge of.

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Posted on Tuesday, June 10, 2008 at 10:12PM by Registered CommenterChristina in | CommentsPost a Comment

Craigslist With a Grain of Salt

Here...in my professional opinion, is what I would advise you to keep in mind:

1. "Mystery Listings" Walking in the snow.

If the job does not list any specific information on themselves as the company/employer, as in a website or even so much as a company name, don't even bite the hook. Why? Well, any number of reasons. First, whoever is behind the posting my have no intention of actually hiring anyone (see #3). If they're asking you to email or submit your work without telling you WHO you're submitting it to...well...that just seems a tad 'scammy' to me. Although there's nothing terribly wrong with posting a job just to see what kind of responses you'll get and what freelancers are charging, as a creative individual, responding to these types of job listings is little more than giving out free estimates that will lead to nothing. Submitting work to mysterious job listings is about the same as painting your credit card number and CV code on a billboard!

Although Craigslist is pretty good at flagging bogus postings, in the "Jobs' section, it's easy to get around having to be legitimate.

READ the job description. If it provides NOTHING unique or specific to any other job listing (as if they just copy-pasted a generic description from another company's listing), it may not be worth your time.

2. "Tall Orders" Walking in the snow.

If you check the job listings on a regular basis, you are probably already aware of how completely RIDICULOUS and out of line the listings can be. They frequently have a long list of required skills that are just flat out UNREALISTIC. They want a designer with a BFA design degree...AND, in addition to your usual design tools like Photoshop, Illustrator, InDesign, etc., they expect you to be proficient in EVERYTHING ELSE UNDER THE SUN, as in:
CSS, mySQL, PERL, FinalCut, Premier, AfterEffects, Flash ActionScript, JAVA, StudioMax, MAYA, CGI, CIA, FBI, BOB, BYOB, BOOB, Rocket Science, Brain Surgery, Structural Engineering, and Calculus.

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Posted on Wednesday, March 5, 2008 at 08:44AM by Registered CommenterChristina | CommentsPost a Comment

Current State of the Job Market for Creatives

designer_soul.jpgHow To Be a Graphic Designer
Without Losing Your Soul

If you hire creatives, PLEASE, for the love of GOD, read it. If you are a creative, well, just read all the reviews on Amazon! I second all of them. If you're frustrated with the industry and job market these days, you'll find peace of mind in this. LOVE IT. *BUY IT!!!* How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects.

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Posted on Wednesday, January 23, 2008 at 11:41PM by Registered CommenterChristina | CommentsPost a Comment

Films I Would Force You to Watch

1. Dreams; Akira Kurosawa

Although just about any Kurosawa film is important to absorb, my all-time favorite is "Dreams". If for no other reason, watch this concept film to see Martin Scorsese play Vincent Van Gogh. Many critics will say Dreams is their least favorite of all Kurosawa's films, and the average Joe will avoid it because it has subtitles. akira_kurosawa-4.gifMy response to this is, first, the 'photography' in this entire set of shorts is incredibly beautiful and symbolic. Stop the film on any frame and you have an image that is coffee-table-worthy. Second, the subtitles require little effort, and the actual dialogue in this series is minimal, so get over it.

If I had to chose from all the dreams the 'must see', you MUST make it to the last 'dream', "The Watermills". Runner up in my book is "The Tunnel". I get a shiver every time.

2. The Cabinet of Dr. Caligari; Robert Wiene

A serious silent film of historical significance, a rare find with actual psychological depth and flat out horror.caligari.jpg Any student of graphic design, design history, or just history in general will find something to appreciate in this freaky freaky film, The "Cabinet of Dr. Caligari". Check out the German Expressionism in the set design and keep in mind what was going on in the world at the time

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Posted on Friday, January 18, 2008 at 11:48AM by Registered CommenterChristina in | CommentsPost a Comment

Designers; Your Pain is Felt...like the fabric

....Aside from there being too many chiefs, I could see early on that I wasn't going to be able to do what I do best, in a creative/conceptual sense, but also in an art direction and management sense. There were individuals (some were extremely unqualified), that could...and DID...stonewall everything I did, and any attempt to prove my abilities or take initiative and responsibility as well.

During the short weeks that I struggled to make these 'jobs' work somehow, I looked for any and every type of professional guidance I could find...maybe the right words to use in a ballsy push for progress. I bookmarked and noted the things that I found to help me get a grip, and would like to pass on one article in particular. I found this article while searching for some perspective and inspiration:

Design's Glass Ceiling by Robert Jonathan Bennett. It's from the AIGA Archives, a place I always go to look for professional direction. 

This is, at the very least, a comforting read for any designer/creative who feels as though they're running amok in a hamster-wheel marketing department. 

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Posted on Tuesday, January 15, 2008 at 08:53PM by Registered CommenterChristina in | CommentsPost a Comment